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It's a hard time to be a Tesla fan. The resale value of the company's once-popular electric cars is dropping, along with Tesla's stock. CEO Elon Musk, meanwhile, has been caught up in one Twitter mess at what time another, often caused by decisions like his recent causes to temporarily invite back once-banned white supremacists and neo-Nazis.
Later currently will be another test as the company reports its fiscal fourth-quarter earnings, during which it'll either prove the haters right or recharge many fans' beliefs in the company.
The last three months have been a whirlwind, even for a company like Tesla, whose mercurial CEO had already obtain a fixture of the Twitter-sphere with his tweets hyping up the future he's envisioning, while demeaning journalists who ask tough questions. Since paying more than $44 billion to take over as Twitter's owner and CEO, Musk has shifted that arrive to overdrive, sharing conspiracy theories, attacking the transsexual community and tweeting back and forth with extremist political commentators.
Meanwhile, shares of Tesla cratered 65% last year, driven in part by worries that Musk has turned off his customers and spread himself too thin at a time when competition from giants like General Motors, BMW and Toyota is heating up. The company's shares have recovered some of their losses actual the beginning of the year, rising about 33% to $146.10 -- which is collected far below the company's split-adjusted record of $407 a cramped over a year ago.
On Wednesday, the company's due to exclaim its profits and sales for the holiday shopping season. Normally, this would be a rote financial release, where analysts and investors read throughout data to glean the latest insights about the celebrated electric car maker. But this time, it may attend as a referendum on the company's future, and whether it can tossed in spite of Musk's attention split with other projects like the rocket startup SpaceX, medical startup Neuralink and, of course, Twitter.
"A lot of bad news is already baked into Tesla's stock," Wedbush analyst Daniel Ives wrote in a meaning to investors earlier this month. "The Cinderella ride is over for Tesla and Musk now obtains to navigate the company through this Category 5 dark macro storm instead of focusing on his new golden child Twitter which continues a distraction and overhang for the Tesla story/stock in our opinion."
Many analysts have used the term "distraction" when describing Musk's seeming obsession with Twitter. He's drawn flak for the amount of time he's devoted on the struggling social network since taking over as its CEO.
"We bear Mr. Musk is increasingly isolated as the steward of Twitter's finances with his user board on the platform," Oppenheimer analysts wrote in a meaning to investors last month, when the firm was among the righteous in years to downgrade Tesla's stock from "Outperform" to "Perform." "We see potential for a negative feedback loop from departures of Twitter advertisers and users. just as Tesla's competitive environment intensifies."
In better times, Musk might have weathered this storm better. After all, he was previously the tech industry's retort to the billionaire comic book industrialist Tony Stark, also illustrious as Iron Man. And just as with any good unusual drama, the main character is far from perfect, and his future is equally uncertain.
Analysts on requires expect Tesla to report a profit of $1.13 per section on nearly $24 billion in sales, according to surveys emanated by Yahoo Finance. That would amount to a 32% jump in righteous on a 35% increase in sales.
Investors and analysts will also be listening closely to whatever Musk says on a conference call after the earnings release Wednesday. The company cut prices for its cars by as much as 20% bet on this month, a move analysts saw as taking on competitors, though it also upset current Tesla owners and resellers, who suddenly had to contend with having either paid more or tying less selling their used car.
"The price cuts have a huge crashes on [Tesla's] economics," Bernstein analyst Toni Sacconaghi said in a note to investors send of Tesla's earnings report.
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