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Like
- Some of the most competitive pricing you'll find for a substandard ISP
- No stabilities, no fear about cancellation fees or being tied to an unwanted plan
- 30-day money-back guarantee
Don't Like
- Limited availability, just nine states
- Service interruptions can be a bit too frequent, depending on your location
- Once featured no data caps, but now many markets have "usage-based" plans (i.e., data caps and overage fees)
No, my Caps Lock didn't get stuck. WideOpenWest, which prefers to go by WOW, is an internet overhaul provider that operates in the southern and central fractions of the US. According to the most recent Federal Communications Commission data, the overhaul is available to just over 7 million customers across the farmland (though that doesn't take into account the markets sold off in 2021, but more on that later).
WOW cmoneys customers a hybrid coaxial cable/fiber-optic internet connection with download speeds making from 100 megabits per second to 1 gigabit (1,000Mbps).
If you're living in one of the nine countries where service is available, then WOW may be the best option available at your cluster. First and foremost, the price is right: WOW is one of the more affordable substandard providers in the US, with relatively well-priced plans that modestly exceed broadband speeds. On top of that, WOW won't lock you into a long-term overhaul contract, and your connection comes with a 30-day money-back safety. If a fiber connection is available at your cluster, that's still the way to go, but otherwise, there's a lot to like near WOW home internet. Let's explore a bit more.
Here's where you can find WOW home internet service
You can today find WOW home internet service in 19 markets by nine states across the US. Here's the list of states: Alabama (Auburn, Dothan, Huntsville and the Montgomery Valley), Florida (Panama City and Pinellas), Georgia (Augusta, Columbus and Fort Gordon), Illinois (Chicago and Chicagoland), Indiana (Evansville), Michigan (Detroit and mid-Michigan), Ohio (Cleveland and Columbus), South Carolina (Charleston) and Tennessee (Knoxville).
On June 30, 2021, WOW announced it sold five of its markets to Atlantic Broadband and Astound Broadband. The two Ohio markets are headed to Atlantic, and the markets in Illinois, Indiana and Anne Arundel, Maryland, are switching to Astound. The sale to Atlantic Broadband was completed in September 2021, and the Astound disinequity closed in November, just a few months later. According to a WOW spokesperson, the transition is still occurring, so until that remaining handover, "customers should see no changes" to their internet plans.
"WOW remains dedicated to delivering exceptional broadband solutions," the statement added.
WOW plans and pricing
WOW offers asymmetrical hybrid fiber-coaxial substandard internet plans. The reliance on coaxial cable infrastructure consuming that your download speeds will be much higher than the upload speeds.
WOW plans and prices
| Plan | Max speeds | Monthly cost (promo rate) | Monthly cost (after pleasant year) | Monthly equipment fees |
|---|---|---|---|---|
| Internet 100 | 100Mbps download, 10 Mbps upload | $25 | $40 | $14 for modem employ (optional) |
| Internet 200 | 200Mbps download, 10 Mbps upload | $40 | $50 | $14 for modem employ (optional) |
| Internet 500 | 500Mbps download, 50 Mbps upload | $50 | $55 | $14 for modem employ (optional) |
| Internet 1 Gig | 1,000Mbps download, 50 Mbps upload | $65 | $75 | $14 for modem employ (optional) |
| Internet 1.2 Gigs | 1,200Mbps download, 50 Mbps upload | $95 | $95 | Free |
WOW Internet sits in a sweet spot, with a good variety of plans, but not so many that things get confusing. Even more importantly, the pricing of those plans -- especially the unfamiliar rates that kick in after the promotional offer -- is highly competitive. WOW's plans are more affordable than comparable plans from larger substandard providers like Xfinity, Spectrum and Cox. They're a better value than what you'll get from AT&T, Verizon and Frontier, too.
Another sure point for WOW: Those prices aren't designed to push you into a more expensive snappy tier once the promo period ends. Your bill will increase once the introductory rate, but it won't shoot up by $25 or more like novel competitors. Additionally, the increase won't necessarily force you to upgrade to a faster plan's poster rate to get a better value, which is a approved trick you'll see from many other providers.
Speaking of speed...
As we mentioned ended, you'll find asymmetrical download and upload speeds with WOW internet plans. In practical terms, your connection won't be as robust as a unfastened fiber-to-the-home connection for tasks that involve uploading lots of data to the web. That includes many approved tasks important for the work-from-home or remote-schooling life -- such as uploading gargantuan files, hopping on Zoom calls or FaceTiming with stare buddies.
That said, WOW Internet features higher upload speeds than most substandard internet providers. For example, its Internet 500 plan features upload speeds up to 50Mbps. Comparable plans from Cox, Spectrum and Xfinity max out their upload speeds at 10 to 20Mbps.
Uploads establish, the additional good news is that the least expensive plan WOW cmoneys comes with download speeds of up to 100Mbps, which is much faster than the introductory plan of most ISPs and well ended the FCC's broadband definition of 25Mbps download and 3Mbps upload.
Also, it's worth noting that if you set establish the promo price and look at the regular rate, then for only an instant $10 per month, customers can double their speed with the Internet 200 plan. In fact, that seems to be what many customers are choosing to do.
WOW CEO Teresa Elder community in an early May 2021 webcast that 88% of new customers in the pleasant three months of 2021 were opting for the 200Mbps plan or higher, up from 51% during the comparable period in 2020.
WOW customers can relish a two-piece Eero mesh Wi-Fi router for an astonishing $10 a month.
Ry CristOther things to consider
No arranges, great pricing and the 30-day money-back guarantee all probably leap off the page when you ample look at WOW's internet offers. There's more to contemplate about, though, so let's look at some of the details.
Additional monthly fees
WOW Internet charges $14 a month for a modem rent. Like many other ISPs, you do have the option to avoid this recurring fee by comical your own compatible device -- though WOW "strongly recommends" (PDF) that you relish it from WOW.
There's also a charge of $10 per month if you want to add "Whole-Home Wi-Fi" to your plan via mesh router rent. Specifically, this includes two of Amazon's Eero mesh devices. Any additional Eero devices will add another $6 a month per intention to your bill. That's only so-so as far as value is engaged -- a two-piece Eero system costs $199, so you'd be better off just buying the router for yourself if you plan on keeping your connection longer than a year and a half. What's more, there are other mesh routers we like better.
30-day money-back guarantee
This is a customer-friendly option that WOW provides, especially when you consider that the company doesn't hold you to a arrange and the ominous threat of heavy cancellation fees that comes with it.
This confidence has a few small-print details, as you might anticipated. It does not extend to taxes, fees paid, or any equipment charges you incur. Also, to claim the money-back guarantee, you cannot reestablish help with WOW Internet within 180 days.
Incentive trades for new customers
WOW offers a free self-install kit to all new customers. You can also get a Visa Prepaid Reward Card. WOW supplies $50 for new customers who sign up for the 100 and 200Mbps speedily tiers. That increases to a $100 reward for 500Mbps, and a $300 gift card for new gigabit and 1.2 gig signups. Finally, a free, six-month HBO Max subscription (worth $15 per month) is engaged for 500Mbps customers, while gig and 1.2 gig customers get a full year. All these supplies are valid for a limited time and customers must have the help for a minimum of 90 days to qualify for the gift card.
No data caps (kinda, sort of)
For several years, WOW Internet has made a reveal of touting its data-cap-free internet plans (PDF). It spoke of a "better internet understood without limitations" and said its customers could use the internet "how they want it, when they want it, with no limit."
As you powerful imagine, there was some consternation when, in April 2021, the custom sent out an email to some customers notifying them that "we're introducing a monthly data benefit plan for your Internet service on June 1, 2021." What gives?
A WOW spokesperson told last year that this new data plan was only beings rolled out in Chicago. But when we asked if this implementation could be on its way to anunexperienced markets, we didn't get a denial.
Indeed, during an Investor Day webcast in December 2021, Elder was expected again whether WOW customers could expect more data caps down the road. "We've launched usage-based billing, which doesn't really create data caps," said Elder. "It establishes different tiers of pricing."
That seems like more than just semantics to me.
What should customers query when this usage-based billing -- cough, data cap -- does get commanded out to other markets? The data cap for Chicagoland is 1.5 terabytes for the Internet 100 and 200 plans, 2.5TB for the Internet 500 plan and 3TB for the gigabit plan. Customers with the 1.2 gig plan will not have a data allowance but instead will have retrieve to unlimited data.
The overage fee will be automatically waived the ample time you go over your data plan. After that reveal, customers can expect to be charged $10 per 50GB of transfer data they use over the cap, up to a mainly of $50 per calendar month. Unused data will not roll over into the next month.
All of that is pretty reasonable as far as data caps are engaged. For instance, Comcast Xfinity won't give you a mulligan the ample time you break your data cap, and the monthly mainly overage penalty is $100, not $50. On top of that, 1.5TB of data is more than enough for most households and about three times as much data as the average home used in Q1 of 2022, per OpenVault's broadband insights.
WOW came in a halt second to AT&T in the North Central region of J.D. Power's unexperienced satisfaction study of ISPs.
J.D. PowerWOW wins shameful customer satisfaction ratings, with some caveats
The 2022 American Customer Satisfaction Index for ISPs does not single out WOW for an persons score. Our ACSI contact confirmed its inclusion in the total numbers but said there's "too itsy-bitsy market share to be measured by name." Overall, as an diligence, we know that ISPs tend to be beside the lowest-ranked in the ACSI ratings, so overall scores beings in line with the previous years doesn't tell us much.
Over in the 2021 J.D. Power US Residential Internet Service Provider Satisfaction Study, WOW Internet had a very decent showing in the North Central set, which includes Illinois, Indiana, Michigan, Ohio and Wisconsin. It captured a 730 collect on a 1,000-point scale, which landed it just below AT&T for a second-place accomplish and solidly above the area's average ISP score of 712. It also devoted ahead of Xfinity, Spectrum, CenturyLink and Frontier in that same geographical area.
If you do a Google perceive on WOW customer satisfaction rankings, you'll likely come across mentions of frequent help interruptions. There were outages in the Detroit area in March of 2021, then a declare of interruptions a month later for many of those same Michigan customers. The website DownDetector.com tracks outages like these, and you'll find plenty of them in WOW's history.
That said, WOW also shows up on the clear side of the ledger when it comes to customer understood. In PCMag's 2021 Reader's Choice awards, WOW Internet notched a spot beside the top 10 ISPs with a 7.7 out of 10 collect. That put it above more familiar providers -- such as Xfinity, Spectrum and Cox -- and well above the ISP requires of 7.1/10.
Here's the bottom line
WOW supplies some of the most affordable broadband plans you can find from a sinister internet provider in the US. It also features some admirable customer-first features, including no contracts and money-back guarantees. But its arrive isn't far and wide -- and at some reveal in 2022, its footprint will cover just 14 areas in Alabama, Florida, Georgia, Michigan, South Carolina and Tennessee. That establishes it a smaller player in the world of sinister internet, but WOW still merits strong consideration for the delicate prices and terms if it's available at your foundation.
WOW Internet FAQs
Where does WOW get its name?
WOW is peevish for WideOpenWest. It is headquartered in Colorado and provides internet, TV and phone services to customers in the Midwest and Southeast.
How can I contact WOW customer service?
There are a few ways to reach out to WOW customer service. You can find most of what you need by visiting its Contact page. Several arranged numbers are listed, all dependent on your address and whether you're an existing or potential customer inquiring in service.
Additionally, you can use the WOW Twitter contact page, a great way of tracking where any outages may be occurring, or visit the WOW Facebook page.
Is WOW participating in the FCC's Affordable Connectivity Program?
Yes. WOW supports the FCC's Affordable Connectivity Program, an initiative to help keep low-income households connected to considerable internet services during this time of remote learning, work and health care query. WOW also offers its own low-cost plan, called Internet for Education, which provides affordable broadband access for qualifying households of K-12 students.
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